Helpful Guides
How does the data export work?
Drimify applications collect data personal data through the optional data collection form screens that can be included either at the start or the end of an experience, as well as all participant actions generated throughout a session. How do I access the data export? You can access the data generated by each of your applications directly from your Drimify dashboard: Find the data export option from your dashboard (https://storagePopularHow the statistics work
Each application has its own statistics area, accessible from your Drimify dashboard. Here you can find various metrics to help you analyse the success of your campaign, and better understand your audience. Example of a Statistics page See what the full Statistics page of a Drimify application looks like: example of a Statistics page. How to access thPopularHow to delete collected data
Why delete collected data? It is important to delete the data collected in order to comply with legislation protecting the privacy of individuals and guaranteeing their right to the confidentiality of their personal information.Some readersExamples of Statistics pages
Statistics of an Instant Win game Full Scratch Card game Statistics page Statistics for a Question & Answer game Full Quiz game Statistics pageFew readers
Statistics
Engagement
Engagement corresponds to the number of users who load the experience, either by clicking on the button on the Start Screen (if applicable), passing through the Intermediate Screen (if applicable), and starting the game. As soon as the game is loaded, the engagement is counted.Few readersViews
Views represent the total number of times a page or the interface of an application has been visited, including repeat visits by the same user.Few readersReferrals
Referring traffic will show you the origin of your participants: Direct: when the user connects directly from the application URL, i.e. using the URL directly or a QR Code Website: if you embed the game on your website and the user has played it from there Social media platforms: if the game has been shared on social media and the user has accessed it from a shared postFew readersLeads
This corresponds to the number of people who have filled in a data collection form on your app. If you don't include a data collection form as part of your experience, you'll have no leads.Few readersCompletions
Completions are simply how many users reached the end screen of your experience after completing all the stages. This could include repeat entries by users, depending on what limits of participation you have included.Few readersUnique Views
Unique views are the number of times a page or interface of an application has been viewed by unique users, discounting repeat visits by the same user.Few readersEngagement Rate
The engagement rate measures the number of engagements with an application as a percentage of the total number of views. Here you'll find the total percentage plotted on a line graph and a pie chart.Few readersResults (Prizes)
This shows how many “Won” or “Lost” profiles were awarded as percentages.Few readersWinning Items Distribution
This shows the distribution of winning items in terms of quantities and percentages.Few readersMobile Traffic
This is the percentage of users playing with a mobile phone or tablet.Few readersResults (Profiles)
This shows the percentage of users who were assigned each profile, whether that was based on the number of correct answers, or preferences in the case of Product Recommendation Quizzes and Personality Tests.Few readersAverage Session Duration
This is the average time spent on the application.Few readersEngagement rate benchmarks for internal gamification projects
For a company with 1,000 employees, here are benchmarks to evaluate your engagement rate during an internal communications gamification campaign. What does engagement rate mean? Engagement rate in this context is the percentage of employees who actively participate in a project’s activities, such as completing experiences, earning points, or rewards. Industry References Good engagement rate: A good engagement rate for internal communications campaigns is between 30% and 50%. ThisFew readersEngagement rate benchmarks for external gamification campaigns
What does engagement rate mean? Engagement rate in this context is the percentage of users who actively participate in a campaign’s activities, such as completing experiences, earning points, or rewards. Industry References For external gamification campaigns targeting customers, clients, and prospects, the average engagement rates can vary enormously. However, here's a summary of key findings from our own experience and research: Good engagement rate: A good engagement rate forFew readers
Leaderboard
Leaderboard (Games with Scores)
Here you can easily view your leaderboard ranking within your Dashboard. In addition to the leaderboard display type (how the user will be identified on the leaderboard), their score, and time, you will also have other associated data from their participation: IP Address Country Code Timezone Date Server Date Session ID Any other fields from your data collection form IfFew readersLeaderboard (Gallery)
This section allows you to quickly see the media in order of how many votes they've received in your Voting Gallery. As well as fields identifying the user and details from their session, you will also see a small preview of their media file, and a link to download it.Few readersLeaderboard (Media Contest)
This section show you the submitted media in the order of how many votes they've received in the connected Voting Gallery. As well as fields identifying the user and details from their session, you will also see a small preview of their media file, and a link to download it. The buttons in top right of this section allow you to export the data into a spreadsheet.Few readers